Let’s pulverize pesticides
Botanic is the only garden center chain that banished pesticides from its stores. Renowned for its commitment in favor of the environment, the brand has decided to go further with the "Let's pulverize pesticides" operation. Botanic prompts you to collect the pesticides you have at home and to bring them to a Botanic garden center. The products can be used or not, but they must be in their original packaging. In exchange, Botanic will give you a 5-euro voucher to buy natural gardening products available in the chain's stores. As for the pesticides, they will be destroyed in processing centers approved by Clikeco, partnership of this operation. This smart campaign turns out to be really useful since, according to ecoDDS figures, on a yearly total of 50,000 to 70,000 tons of household waste containing pesticides, only 20,000 are collected by waste sorting centers. This campaign was launched for the first time in last March, during the Pesticide action week, and resulted in the gathering of over 5 tons of waste. For the next one, that will take place on September 26th and 27th and on October 3rd and 4th 2014, the aim is to exceed this score.
- September 25, 2014
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